Data is all around us, and it has changed our lives in many ways: the fast-paced world of business is no exception. Digital data empowers organizations across sectors to improve their processes, initiatives, and innovations using the power of insight. But with so many stats, facts, and figures in today’s hyper-connected age, knowing which information to work with can seem like a minefield.

Enter data dashboards: one of history’s best business intelligence innovations.

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Soon businesses of all sizes will have so much amount of information that dashboard software will be the most invaluable resource a company can have. Visualizing the data and interacting on a single screen is no longer a luxury but a business necessity. That’s why we welcome you to the world of highly interactive dashboards. Take a comfortable seat, enjoy the power of engaging business dashboards, leave your spreadsheets behind, and utilize the advantages of interactive dashboard design and its capabilities.

But before we delve into the bits and pieces of our topic, let’s answer the basic questions: What is an interactive dashboard, and why do you need one? In essence, in this post, we will explain all the details needed for dashboard reporting and creation, compare interactive vs. static reporting, and provide tips and tricks to make your company perform even better. Let’s get started.

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Let’s face it: every serious company that wants to generate leads and revenue needs to have a marketing strategy that will help them in their quest for profit. Thanks to the fast-growing power of the internet, users can access any type of information that helps them to choose between brands, products, or offers. This makes the market a highly competitive arena for the best ones to survive.

A key part of a successful strategy is utilizing modern business intelligence software and implementing a marketing report in its core procedures that will become the beating heart of acquiring customers, researching the market, and providing detailed data insights into the most valuable information for any organization: is our performance on track? Ultimately, it will provide a clear insight into relevant KPIs and build a solid foundation for increasing conversions.

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If you want to convey crucial information to decision-makers in the easiest and most effective way possible, you need to embrace the power of interactive dashboards and learn how to create a dashboard.

A business dashboard offers at-a-glance insights based on key performance indicators (KPIs) and is an intuitive and visually pleasing way to consume data. Unlike early predecessors, they give presenters the ability to engage audiences with real-time data. They also offer a more dynamic approach to presenting data compared to the rigid, linear nature of Powerpoint or the numbers-without-a-story approach of Excel. At datapine, we believe the goal of each interactive dashboard you create should be better, faster, and stronger decision-making while telling a story.

In other words: how to tell the best possible story and how to create a dashboard to support your narrative?

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Sales are no longer about reaching out for leads at random or shooting in the commercial dark – they’re about making data-driven decisions that result in genuine revenue-boosting opportunities.

In the Age of Information, data is all around us. If your sales team can use it to its advantage, your company has everything to gain. That’s where sales performance charts come in.

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